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Issue 5 – Technology
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Unleashing your corporate story through technology

 
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Chicken or egg?

Reporting Matters Editor, Stephen Butler, looks at how the B2B space is still to catch up with the potential and power that technology can play in helping companies connect with their investors, employees and customers.

An insider’s view

Mark O’Sullivan of PwC gives us his take on the future of corporate reporting.

The ABC of XBRL

Danielle Cyrus, Chief Customer Officer at Arkk Solutions, answers our questions about the new technical requirements and the taxonomy that will become a part of the reporting language.

Reasons to believe: Building trust through the corporate website

The growing emphasis on transparency means a credible and accessible website has never been so important in offering stakeholders a reason to believe in and support organisations. Michal Kendereski, Digital Director, Luminous, explains.

How social are you?

We live in an online world and engage with much of it when out and about. Mobile internet access and social media are a daily necessity. If you are a business not exploiting that potential, Sophie Bradley, Strategist atLuminous, asks if you are missing out. Can 75% of the FTSE 100 be wrong?

Immersive storytelling

Alex Book, co-founder and Chief Strategy Officer at Arcade, the digital practice specialising in augmented reality, outlines the potential of immersive technology for today’s corporate storytellers.

Casting far & wide: The value of webcasting in a post-MiFID II world

With the consequences of MiFID II including cutbacks in sell-side analyst coverage, particularly of small and mid-cap stocks, Louise Coen, Client Director at EQS Group, the regulatory technology experts, explains the benefits of webcasting in telling a company’s equity story.

A view from the Lab

The FRC’s Financial Reporting Laboratory is at the forefront of developments in corporate reporting. Thomas Toomse-Smith, Project Director, Financial Reporting Lab, shares some insights.

Search to ask

Artificial intelligence (AI) is transforming the way we use technology and understand big data. New developments in conversational AI may finally offer investor relations professionals the tools to harness valuable insights. Michal Kendereski, Digital Director, Luminous, explains.

 

Keeping your team in the
(virtual) loop

Happy employees equate to a happy company, but with an increasing number of employees working remotely, keeping them engaged with the company’s mission and connected with their managers can be challenging. Karandeep Anand, VP, Workplace from Facebook, explains how the platform’s technology enables collaboration, giving deskless employees a voice.

Online reporting: The comeback kid?

Stephen Butler, Director of Stakeholder Engagement at Luminous, reviews the case for online reporting – an option once much used and, it could be said, abused, but which is finding favour once more as film and other media, such as moving image, have taken a starring role in the comms armoury.

VR in IR: The next step in investor relations?

Today’s investor relations teams have a challenge on their hands. Can they marshal and distribute the latest key data about their company before anyone else? Michal Kendereski, Digital Director, Luminous, discusses.


Case studies

YouGov

A standout digital story

Octapharma

Telling moving stories

PPHE

Cross-channel connection